Denver, CO is home to about 600, 158 people. This provides plenty of potential for you to generate consistent leads and sales. However, quality is more important than quantity when using direct mail services.
How to Convince People to Read Your Mail
People do not receive as much mail as they did before email marketing was invented. However, you still have to design your letters, fliers and postcards in a way that makes people want to read them.
The best way to improve your mailing list reading rate is to keep the message as short as possible. For instance, you could just send a post card with a coupon on it that offers a free trial. If you choose this promotional method, you will want to include a phone number, address or website where the person can sign up for the trial.